Incorporating the lessons from "Ideas Are Free" into your department is an important component of our overall stategy to leverage Diversity of Thought as a competitive advantage. The ideas your employees come up with will be a powerful catalyst to innovation, creativity and problem solving. The value of of this approach is best summed up by my favorite quote:
"Without the ability to get new ideas, we stagnate, decline, and eventually are eliminated by our competitors who do have fresh ideas."
